Jeffree Star

About

Jeffree Star is a beauty mogul, YouTuber, and entrepreneur who built one of the most successful independent cosmetics brands in the world. Starting as a MySpace celebrity and musician, Jeffree pivoted to beauty content and launched Jeffree Star Cosmetics in 2014. The brand grew entirely through social media without traditional retail partnerships, generating hundreds of millions in revenue. Known for his flamboyant style and unfiltered personality, Jeffree has amassed tens of millions of followers across platforms and continues to expand his brand into new product categories.

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